OKX Wallet has added support for the Toncoin (TON) network. This marks its 100th protocol. The move aligns with OKX's "on-chain, any chain" philosophy.

TON is linked to the Telegram messaging app. OKX Wallet operates separately from the centralized exchange. It integrates into OKX's decentralized exchange.

OKX aims to provide access to various tokens and protocols. However, not every token makes the cut. Chief Marketing Officer Haider Rafique shared some insights.

"We look for terminal velocity before listing," Rafique said. "Timing is key. We want a built-up community and significant demand."

TON has been a hit on OKX. It's the sixth most-traded coin on the centralized exchange. It trails just behind BTC-USDT and SOL-USDT pairs.

TON trading spikes with new gamification features. These drive user interest, according to Rafique.

"People are excited about network incentives and programs," he noted. "This gamification is the most popular, based on our signals."

Rafique added that some users are in it for speculation. They hope the token will appreciate due to Telegram's backing.

The growing TON-based economy uses Telegram as a hub. This has driven the token's recent market outperformance. It's been doing better than the broader crypto market.

Before TON, OKX Wallet added support for NEAR, Blast, and zkLink Nova chains. It also integrated Uniswap Labs' trading APIs and launched a platform for Web3 game developers.

OKX's strategy seems to be paying off. But it's still early days for TON. Will it live up to the hype? Only time will tell.