Cryptocurrency exchange Bitget is moving beyond the centralized exchange model with the launch of what it calls the world’s first Universal Exchange (UEX), designed to integrate crypto, tokenized equities, and traditional financial products into a single trading platform.
The announcement came in a letter from CEO Gracy Chen on Tuesday marking Bitget’s seventh anniversary, where she outlined a vision to “break the impossible triangle of user experience, asset variety, and security.”
The UEX framework aims to allow users to trade not only the top cryptocurrencies but also millions of onchain tokens alongside tokenized U.S. equities, ETFs, forex, and gold.
Earlier this month, Bitget became the first exchange to enable direct purchases of more than 100 tokenized U.S. equities.
In the coming weeks, its Bitget Onchain platform will expand to support trading of every coin across major chains directly from exchange accounts, eliminating the need for users to move between platforms.
UEX also incorporates AI-powered tools, including Bitget’s trading assistant “GetAgent,” which analyzes user histories, risk profiles, and allocations to execute trades on their behalf.
The exchange is bolstering security through hybrid on- and off-chain custody, early detection systems for token concentration and rug-pull risks, and a growing user protection fund.
“Our industry has evolved beyond the simple dichotomy of centralized and decentralized exchanges,” Chen said. “The ultimate goal is not to choose one over the other, but to build an ecosystem that thrives on the needs of its users.”
Bitget’s UEX vision aligns with the wider industry push toward tokenization.
Global asset managers including BlackRock and State Street have highlighted tokenized bonds, funds, and equities as areas of accelerating adoption.
By combining tokenized assets with traditional financial instruments in a 24/7 marketplace, Bitget aims to lower barriers for global retail and institutional participants.
With 120 million users and a growing suite of ecosystem projects including Bitget Wallet and Morph Chain, the company said the UEX model represents a blueprint for “finance without borders” and a step toward making global markets universally accessible.